When it comes to printing labels, you want to ensure that anything you create has the appropriate impact. One of the most important factors is the sort of finish you use. There are only really two options to choose from, so picking the right one can be a challenge. Specifically, do you choose Matte or gloss?
Each finish has a unique aesthetic and practicality. So, we decided to examine both sides of the debate.
In this blog, we will look at the benefits and drawbacks of both matte and gloss finishes.
Matte Labels
Matte paper is normal paper with a thin layer of inkjet absorbing coating on top. This coating ensures that every drop of ink from the inkjet printer is properly received, resulting in a professional finish.
Matte labels are less decorative than gloss labels, however this can be an advantage. Because of their modest flat finish, more print can be placed on matte surfaces without attracting attention to the fact that it has been done. Some matte labels become practically invisible after application, giving the impression that your extra print is a part of the item. Matte labels are typically uncoated (have a rougher surface), however matted coatings can be added to add protection. Gloss labels may be more difficult to read when light reflects off the surface. Therefore, matte labels are preferable for barcode and QR code labels.
Pros
- Due to the lack of a thick, shiny coated layer, matte paper is adaptable when it comes to printing and is compatible with both inkjet and laser printers.
- Matte can give a slick and sophisticated aesthetic.
- It dries rapidly and is fingerprint resistant. As a result, the quality remains consistent, and the risk of smudging and ruining the label is minimal.
- Matte paper labels can be easily filled out with any pen or pencil.
- It is low-cost and suitable for the majority of printed projects.
- Matte paper is less reflective than gloss, meaning less complications with camera equipment and scanners.
Cons
- Printed products on matte paper may be more prone to creasing and bending due to the lack of a thick coating and protective covering.
- They are not water/splashproof.
Glossy Labels
Glossy finish paper has a thick, lustrous coating that makes it stand out. This decorative finish is frequently used because it provides more subtle decoration than, say, coloured labels. The bright and polished surface offers an appealing and professional appearance, drawing attention to crucial information. Gloss labels feature unique coatings that provide additional benefits. Coatings, for example, produce a smoother finish and can provide protective characteristics, resulting in tougher and more durable adhesive labels.
Pros
- The shimmer that gloss provides may help it stand out.
- When printed on glossy paper, photos stand out more. They really pop out of the paper and are eye-catching.
- While paper labels will never be completely waterproof, gloss labels are "splashproof" and can be easily wiped clean.
- They may also provide modest resistance to external conditions such as dampness.
Cons
- Glossy paper causes glare, which means your label may be difficult to read under certain lighting conditions.
- Glossy materials can be difficult to write on at times, which can be impractical for certain label uses.
Matte Vs Glossy Labels: Which is Best to Use?
A gloss or matte finish can be useful for a range of label applications.
These coatings are a one-of-a-kind way to add versatility to your labels while also improving the aesthetic of your product for a more sophisticated, customised appearance.
Ultimately, both finishes can benefit you. The content and application of the label will often determine whether gloss or matte is needed, so be sure to think of where the label will be used before deciding.
Matte or Glossy, Label Source Have Got You Covered
No matter what you decide, we’ve got the perfect labels to suit you. Browse our wide range of safety labels available in both matte and gloss.